This week's announcement that George Stroumboulopoulos will soon be departing Hockey Night in Canada is thrilling news — even if you're not a hockey fan. Amid growing anxieties about this country's power imbalance between haves and nots, Strombo's fall is an optomistic reminder that there remain corners of Canadian life governed by the egalitarian laws of the free market, where the tastes of the humble consumer can fell even the mightiest giant of the establishment.
I'm told Mr. Stroumboulopoulos got his start on Much Music — the Canadian version of MTV, created because people in Ottawa said it would ruin the country if we were permitted to watch Depeche Mode videos on an American music channel — but my earliest exposure came in 2004, during his stint on the CBC's now long-forgotten "Greatest Canadian" special. This was an adapted edutainment series the CBC had purchased from Great Britain, wherein viewers were asked to vote for the person they believed to be their country's greatest citizen all time from a ballot curated by various living national treasures. Strombo advocated on behalf of Tommy Douglas, the eventual winner, and in doing so bears some responsibility for saddling this country with the now oft-repeated claim that the "greatest Canadian" who ever lived was a politician whose chief contribution to national politics was occasionally leading his party to third place in parliament.
A year later Strombo joined the CBC full-time as host of an interview show, originally called The Hour, but later renamed after it was sliced to 30 minutes for reasons we were assured had nothing to do with with ratings. Which may not even be a polite lie — the CBC, after all, follows the Soviet shoe factory school of entertainment, in which sensitivity to what the public wants or needs is considered a distraction from telling them what they should.
As a host, Strombo was best-known for his casual style and… well, that's about it. His casualness never seemed to be in the service of anything; he certainly didn't lure his guests into dropping fascinating secrets or exposing their inner core. C'mon, I challenge you: name a single memorable Strombo interview other than his infamous trainwreck with Billy Bob Thorton (which actually might have been done by Jian Ghomeshi now that I think about it…) More often than not, George's chats with Hollywood a-listers seemed one step above those workmanlike black-background appearances stars do when plugging films to c-list networks. Touring actors like to pander to the Canadian market, but unfortunately many American agents seem to operate on the naive assumption — I assume spread by Hollywood Canadians like Lorne Michaels, who left the country during the Pearson administration — that the CBC is still Canada's most beloved network despite the abundance of ratings indicating otherwise.
The Rogers people too, apparently came to believe the CBC's hype, plucking Strombo from the station as a sort of impulse buy following their $5 billion purchase of Hockey Night in Canada — the CBC's sole profitable program. Strombo would bring "younger viewers," Rogers assured themselves, perhaps unaware that despite his perennially arched eyebrows and soul patch, their child star was actually born in 1972, and as such is considerably older than even the old men millennials actually like — John Oliver, for instance (born 1977).
That Strombo's HNIC performance has proven dreadful enough to be fire-worthy should be similarly unsurprising, given his past dabbles with private sector television. In 2006 ABC tried getting him to host a poor man's American Idol known as The One that wound up getting cancelled after four episodes. Seven years later, CNN took a chance and gave him a show called Stroumboulopoulos which was similarly canned before completing a single season. ("Devastatingly dismal ratings," said the Toronto Star).
Canada is a small, cliquey country where connections often get you much further than talent (just look at the prime minister). As government intrudes into greater realms where it doesn't belong — say, television — it has the poisonous effect of weakening the nation's fragile meritocracy further, since the virtues government rewards, particularly institutional caution and ideological conformity, are the anthesis of the instincts of innovation and disruption that foster genuine skill and achievement.
Don't cry for Strombo; I'm sure he'll be getting plenty of medals and letters behind his name soon enough. Give a cheer, instead, for the fact that at a time when state power appears to be on the march virtually everywhere, at least hockey commentary is slowly returning to the public.
Photo credit: Canadian Business
Written by J.J McCullough